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Zendesk has revealed a new mobile customer portal, which the company says offers enhanced access to an organisation’s help centre across any mobile device.

The cloud-based software provider says the portal, useable on iPhone, Android, BlackBerry, and Windows Phone, has enabled over 20,000 customers to extend their current web-based help centres to the mobile web.

With reports claiming over 87% of the world’s population use mobile devices, a major shift in how people are logging onto the Internet is underway as users favour smartphones when accessing the web.

Zendesk says the new portal allows user to easily find information to resolve issues without having to interact with a customer service representative.

“Customers can use their phone to go onto Twitter or Facebook to complain about the service they’ve received, but not necessarily to get the help they immediately need,” says Mikkel Svane, Zendesk CEO.

“Our new mobile customer portal resolves this dilemma by offering a smooth, user-friendly, and effective self-service customer experience.

“With the new mobile customer portal, we have empowered the more than 20,000 businesses that use Zendesk to engage their more than 100m customers in a way that fits the lifestyle of consumers today.”