Worldwide top-three consumer notebook vendor ASUS has expanded its channel network in New Zealand, naming Dove Electronics as the new distributor for its notebook and tablet range.

Effectivee immediately, Dove Electronics will service ASUS customers within the Kiwi channel.

“The partnership with Dove is a positive step for ASUS," says David McKean, New Zealand Sales Manager for ASUS’ Notebook and Tablet Business. "Developing our channel business has been a priority for us, and finding a dedicated distribution partner was crucial.

“Dove Electronics is a well-established player in the New Zealand market, with a track record of excellence in servicing the channel.

"ASUS is looking forward to the growth and opportunities that will spring from this partnership."

ASUS will maintain a relationship with existing distributor Synnex New Zealand, which has been instrumental in growing ASUS’ retail and consumer presence in New Zealand.