Content Creation stories

As AI tools revolutionise business writing, PR professionals must address ethical challenges like authenticity, accuracy, and job security in communications.

OPPO has launched the Reno13 Series in New Zealand, offering cutting-edge design and AI features, with the Reno13 Pro priced at NZD $1399.

Knowby has unveiled Knowby AI, a groundbreaking platform that simplifies the creation of instructional content using multimodal generative AI technology.

Kentico has unveiled AIRA, an AI-driven marketing tool designed to seamlessly integrate with existing workflows, streamlining tasks and boosting content creation.

As Adobe Summit unfolds in Las Vegas, anticipation grows around the potential of its AI tools, Sensei and Firefly, which could reshape creative industries.

Legend AI has partnered with T&B Media Global to help artists protect and monetise their AI-generated work, enhancing digital legacies across Southeast Asia.

NETGEAR has joined the DPP, aiming to enhance its role in next-gen content creation and distribution, leveraging its expertise in network technology.

Former JWT APAC CEO John Gutteridge has unveiled Soffiah.ai, an AI-powered platform designed to aid small businesses in crafting effective marketing content.

A significant 60% of UK teachers are now integrating artificial intelligence into their work, revealing a major shift in educational practices, according to Twinkl.

A new report reveals that 34% of Australian content creators foresee AI reshaping their industry by 2025, stirring excitement and apprehension alike.

Seagate's Jeff Park warns that AI-driven data demands will double by 2028, challenging firms to rethink storage solutions amid escalating needs.

Kolsquare's 2024 rankings reveal Charlotte Tilbury and Huda Beauty as the top UK beauty brands on TikTok and Instagram, showcasing their digital prowess.

As AI revolutionises our lives, companies must prepare for its impact on crisis management, addressing risks and harnessing opportunities to protect their reputation.

PhotoShelter has launched its UGC Management tool, enabling brands and teams to easily collect and utilise user-generated content to enhance engagement.

HubSpot and Canva have teamed up to enhance efficiency for small and medium-sized businesses by integrating Canva's design tools within HubSpot's platform.

A report reveals that 77% of marketers expect significant rises in content demands by 2025, amid budget pressures and evolving consumer preferences.

Cloudinary has launched Cloudinary 3D, a new platform designed to help e-commerce brands enhance product presentation through immersive 3D and AR experiences.

Trint has launched AI Summaries, a new feature allowing users to create 400-word transcript summaries with one click, enhancing transcription efficiency.

Brightcove has launched its AI Content Suite, a revolutionary toolset aimed at enhancing video production efficiency and audience engagement for businesses.

Adobe has unveiled Live Co-Editing for Photoshop, enabling multiple users to edit documents in real-time, enhancing collaboration and creativity across teams.