TechDay US - America's technology news network

Social Media stories - Page 6

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Working smarter not harder: Four ways AI can support your business
Fri, 30th Aug 2024
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cx
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martech
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personalisation
AI is reshaping Kiwi businesses with Meta's AI tools across Facebook, Instagram, and WhatsApp, offering smarter solutions for marketing, customer service, and data insights.
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Consumer concern over posthumous digital identity theft grows
Thu, 29th Aug 2024
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physical security
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data privacy
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ai
A Kaspersky survey reveals 61% of consumers fear posthumous digital identity theft, highlighting ethical concerns and privacy issues in the digital age.
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DoubleVerify's new APAC guide to boost advertising ROI
Thu, 29th Aug 2024
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martech
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social media
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fraud
DoubleVerify's guide offers APAC marketers enhanced tools for digital advertising ROI by focusing on media quality metrics, addressing gaps found in a recent WARC report.
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Ransomware attacks rise 20% in July, industrial sectors hit hardest
Fri, 23rd Aug 2024
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ransomware
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cybersecurity
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healthtech
Ransomware attacks surged by 20% in July, targeting critical sectors like industry and healthcare, reports NCC Group, with North America facing 220 incidents.
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Pattern launches 'Pattern Creators' to bolster Aussie brands
Tue, 13th Aug 2024
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martech
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instagram
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social media
Pattern launches 'Pattern Creators' to help Australian brands tap into new audiences via influencer-led marketing, enhancing brand equity with authentic content.
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Impact unveils impact.com/advocate to boost SEA brand trust
Tue, 13th Aug 2024
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social media
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trust
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impact.com
impact.com launches impact.com/advocate in Southeast Asia to boost brand trust through customer referrals and social media influence, addressing modern consumer behaviour.
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E-commerce soars in Australia & NZ amid rising data concerns
Tue, 13th Aug 2024
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martech
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personalisation
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cdp
E-commerce in Australia and New Zealand is surging with 83% and 77% of online shoppers purchasing monthly, despite rising concerns over data privacy.
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Fiverr acquires AutoDS, enhancing eCommerce capabilities
Thu, 1st Aug 2024
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martech
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ecommerce
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social media
Fiverr has acquired AutoDS, boosting its eCommerce capabilities by integrating advanced dropshipping tools and expanding its reach to thousands of entrepreneurs.
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Netsafe teams with Snapchat to boost online safety for teens
Thu, 1st Aug 2024
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data privacy
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social media
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netsafe
Netsafe launches the Snapchat Family Toolkit, designed to help New Zealand parents ensure safer social media use for teens.
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Akamai report reveals 65% rise in API & app attacks in APJ
Wed, 31st Jul 2024
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application security
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cybersecurity
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elections
Akamai's latest report reveals a 65% hike in web attacks on APIs and applications in APJ, peaking in June 2024 with 4.8 billion incidents.
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Research reveals online content's dual impact on Kiwi youth
Tue, 30th Jul 2024
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software development
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fitness
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social media
New research from the Classification Office and Netsafe reveals online content’s dual role in shaping young New Zealanders' body image.
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Alibaba Cloud & OBS launch OBS Cloud 3.0 for the Paris 2024 Games
Fri, 26th Jul 2024
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ai
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social media
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olympic games
Alibaba Cloud and Olympic Broadcasting Services unveil OBS Cloud 3.0 for Paris 2024, enabling AI-driven live cloud broadcasting for the first time in Olympic history.
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Digital marketing challenges persist for Singapore companies
Thu, 25th Jul 2024
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crm
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martech
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cdp
While 84% of Singapore companies use digital marketing, only 17% see a clear link to increased revenue, highlighting ROI measurement challenges.
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Security advocate backs Australia's social media ban for teens
Thu, 25th Jul 2024
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smartphones
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data privacy
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cybersecurity
Martin Kraemer of KnowBe4 supports Australia's proposed social media age bans, stressing the necessity of robust enforcement and education for parents and schools.
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Adobe reveals USD $14.2 billion online sales during Prime Day
Fri, 19th Jul 2024
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data analytics
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martech
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bnpl
Adobe reports a record USD $14.2 billion in Amazon Prime Day sales for US retailers, an 11% YoY increase, driven by a surge in mobile shopping and steep discounts.
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Vodafone offers free roaming in France for sporting event
Fri, 19th Jul 2024
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cx
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martech
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social media
As the global sporting event nears, Vodafone offers three days of free international roaming in France for postpaid customers, avoiding steep mobile bills.
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Southeast Asian retailers boost social commerce amid challenges
Tue, 16th Jul 2024
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data analytics
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cx
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martech
A report by Shopify reveals that 68% of Southeast Asian retailers are increasing social commerce spending as economic pressures reshape consumer behaviour.
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Wellington group launches AI politician to rebuild public trust
Fri, 12th Jul 2024
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ai
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cleantech
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social media
Parker is an AI politician designed to deliver fact-based, impartial decisions to rebuild trust in politics and combat disinformation.
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Attack on Titan VR: Unbreakable to release on Meta Quest
Wed, 10th Jul 2024
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ar, vr & metaverse
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social media
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early access
Attack on Titan VR: Unbreakable is set to launch on Meta Quest on July 23, 2024, promising fans an immersive experience in combat against colossal Titans.
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Ray White & Canva expand partnership across Australasia
Wed, 10th Jul 2024
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social media
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data lake
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integration
Ray White extends Canva Enterprise access to all its members in Australia and New Zealand, enhancing marketing efficiency and brand consistency.