TikTok stories - Page 3

Linnworks unveils Linnovation & Linn Academy 2025 event
Wed, 14th Aug 2024
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financial systems
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ecommerce
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quickbooks
Linnworks unveils Linnovation webinars for July 2024 and brings back Linn Academy in June 2025 to showcase ecommerce tech updates and foster industry collaboration.

Pattern launches 'Pattern Creators' to bolster Aussie brands
Tue, 13th Aug 2024
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martech
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instagram
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social media
Pattern launches 'Pattern Creators' to help Australian brands tap into new audiences via influencer-led marketing, enhancing brand equity with authentic content.

Report highlights obstacles to AI adoption in Australia
Mon, 29th Jul 2024
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it training
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government
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public sector
V2 Digital's first State of AI in Australia report highlights early stages of AI adoption, barriers, and potential for business growth, with only 21% showing AI maturity.

Gen Z dining habits: prioritising trust, deals, & takeaways
Thu, 18th Jul 2024
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youtube
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instagram
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market
Generation Z's dining habits reveal a focus on convenience and value, with 42% opting for takeaway on Fridays and 93% trusting friends over influencers, Deliverect finds.

Southeast Asian retailers boost social commerce amid challenges
Tue, 16th Jul 2024
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data analytics
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cx
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martech
A report by Shopify reveals that 68% of Southeast Asian retailers are increasing social commerce spending as economic pressures reshape consumer behaviour.

Study reveals minimal ad view time boosts brand awareness
Tue, 2nd Jul 2024
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youtube
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facebook
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instagram
A study by Playground xyz reveals key insights into how minimal ad viewing durations on platforms like Instagram and TikTok affect brand outcomes.

UK adults online for 76% of waking hours, study finds
Mon, 1st Jul 2024
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social media
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digital age
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research
New research by Bionic reveals the average UK adult spends 76% of waking hours online, highlighting concerns of excessive screen time and health impacts.

Experts urge government action on AI misinformation regulation
Wed, 26th Jun 2024
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ai
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digital strategy
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skills gap
AI-generated misinformation is sparking regulatory calls in the UK, as satirical deepfakes and digital policy gaps threaten democracy and tech leadership.

Amperity unveils new tools to boost digital ad measurement
Wed, 19th Jun 2024
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digital advertising
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meta
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tiktok
Amperity launches cutting-edge media measurement tools, helping brands leverage first-party data for enhanced digital ad effectiveness and increased sales.

Adobe & TikTok partner to streamline content creation
Tue, 18th Jun 2024
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martech
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adobe
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content creation
Adobe and TikTok unveil an exclusive integration at Cannes Lions, blending TikTok's Commercial Music Library with Adobe Express to streamline content creation for brands.

Salesforce enhances Service Cloud for unified customer care
Fri, 24th May 2024
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martech
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personalisation
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cdp
Salesforce enhances Service Cloud with new features to unify data across digital channels, providing a seamless, personalised customer experience through their Einstein 1 Platform.

AI adoption soars as APAC social media teams face resource gaps
Wed, 15th May 2024
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ai
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ai models
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instagram
Businesses in APAC are relying more on AI to handle social media, with 55% viewing it as essential amidst resource limitations, says a Meltwater report.

TikTok to join content authenticity initiative in fight against deepfakes
Fri, 10th May 2024
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edutech
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martech
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adobe
TikTok pioneers digital transparency by joining the Content Authenticity Initiative and Coalition for Content Provenance and Authenticity.

Australian digital habits dissected in new Global Digital Report
Tue, 7th May 2024
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martech
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social media
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online gambling
Meltwater and We Are Social's report reveals trends in Australian digital usage, including rising concerns over privacy, increased paid digital content consumption, and declining social media use.

AI & ML form critical defence against digital deception
Thu, 25th Apr 2024
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data analytics
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email security
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ai
AI and machine learning form the vanguard of defence against increasingly sophisticated, AI-enhanced digital scams.

Adobe reveals new AI-powered mobile app, Adobe Express
Fri, 19th Apr 2024
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martech
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digital entertainment
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genai
Adobe unveils its AI-powered mobile content creation app, Adobe Express, optimising social content creation with innovative features like Text to Image and Generative Fill.

Celigo teams up with TikTok Shop to boost ecommerce efficiency
Thu, 18th Apr 2024
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cx
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martech
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cloud services
Celigo partners with TikTok Shop in response to a growing trend of consumers using TikTok for product research, as they aim to help retailers better synchronise and manage valuable data across various applications.

Digital brand building overtakes performance-only marketing
Wed, 17th Apr 2024
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google
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branding
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online marketing
A Nest Commerce report highlighting the usefulness of brand building in the digital world shows that full funnel performance eclipses traditional performance-only marketing, eliciting a 31% YoY ROAS boost for brands.

Team5pm forms data-driven content group with acquisition
Thu, 4th Apr 2024
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instagram
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film
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tiktok
Data-focused video agency team5pm acquires Lijm Amsterdam to form a content group, capable of meeting the advanced demands of future Chief Marketing Officers.

Singapore leads global shift towards international online shopping
Thu, 21st Mar 2024
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cx
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martech
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facebook
Over half the global consumers expect to increase their international online shopping by 2024, with a focus on flexible payment and shipping options, according to a report by Airwallex.