Customer engagement stories
Countly launches a faster analytics platform with an AI-ready pipeline and privacy-focused assistant to boost enterprise AI and data control.
While 72% of Singaporeans see benefits in AI, just 26% feel knowledgeable, as APAC marketers urged to use AI purposefully for growth, not tech for tech's sake.
SAS has been named a leader in real-time interaction software for its Customer Intelligence 360, excelling in AI and data-driven customer engagement.
Businesses must blend human interaction with digital innovation to deliver personalised, customer-first experiences that build trust and simplify processes.
Avanade unveils its Agentic Platform to help mid-market firms with revenues from USD $300M to $5B unlock real benefits from AI initiatives efficiently and securely.
Pacsun has launched a unified point of sale system in 300+ stores, boosting order fulfilment by 40% and cutting logistics costs by 25%.
IGT Solutions expands its partnership with NiCE to deploy AI-driven CXone Mpower platform, enhancing global customer experience in aviation and travel sectors.
NiCE has appointed Arun Chandra as COO to lead its AI-first Global Customer Operations, leveraging his experience from Disney and Meta.
Banks are moving beyond AI pilots to integrate intelligent systems across operations, boosting efficiency and personalising customer engagement sector-wide.
Voyado's UK customer base grows 40% as retailers boost AI-driven engagement to meet rising costs and evolving consumer expectations.
Financial firms are embracing AI with a focus on trust, using it to enhance customer service and support staff, not cut jobs, amid growing governance concerns.
Sinch predicts AI-driven digital messaging will grow fivefold by 2026, reshaping customer engagement with smarter, faster, and more secure communications.
Singapore firms plan to boost AI spending to SGD $18.9m this year, with rising ROI but face challenges in workforce skills and data integration.
TELUS expands its Buy One, Give One scheme, donating phones and plans to Canadian youth leaving care during Black Friday purchases.
UK brands turn to loyalty schemes for first-party data as cookie use declines, blending privacy with personalised customer rewards and marketing.
Banks and credit unions are shifting from transaction rewards to building trust and personalised relationships, using AI to anticipate customer needs and enhance loyalty.
A study of 400 European brands reveals that emotional connections, not just discounts, are crucial for loyalty in an era of membership fatigue.
Greencross Pet Wellness Company uses Boomi platform to centralise IT and personalise pet profiles across its 250+ Petbarn stores and 140 clinics in Australia.
Dyson and Raylo launch flexible subscriptions for refurbished devices, boosting affordability and sustainability in the UK electronics market.
SALESmanago appoints Phil Draper as CEO to lead global expansion and enhance AI-driven customer engagement on its platform used by 3,600 firms worldwide.