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Customer engagement Stories - Page 35

American Stories

Customer engagement stories

Mapp secures $13m to enhance AI marketing strategy
Customer Experience

Mapp secures $13m to enhance AI marketing strategy

Mapp has raised $13 million in funding to enhance its AI-driven marketing automation and expand its market presence, fuelled by O'Connor Capital Solutions.

By Catherine Knowles • 2 min read • Fri, 21st Mar 2025

Global Stories

Customer engagement stories

Yahoo appoints Josh Line as new Chief Marketing Officer
Customer Experience

Yahoo appoints Josh Line as new Chief Marketing Officer

Yahoo has named Josh Line as its new Chief Marketing Officer, set to enhance the brand's global strategy after his success at Paramount Global.

By Melvin Hipolito • 2 min read • Tue, 1st Apr 2025
How banks can support mortgage customers to reduce their carbon emissions
Customer Experience

How banks can support mortgage customers to reduce their carbon emissions

In a bid to combat rising carbon emissions, banks are urged to utilise their data and influence to help mortgage customers implement sustainable home upgrades.

By Brian Johnston • 4 min read • Mon, 31st Mar 2025
High-street retailers urged to embrace tech for survival
Customer Experience

High-street retailers urged to embrace tech for survival

As high-street retailers grapple with fierce online competition and changing consumer habits, experts urge them to embrace technology and adapt strategies to thrive.

By Catherine Knowles • 3 min read • Fri, 28th Mar 2025
iManage enhances AI with Ask iManage & Insight+ updates
Document Management

iManage enhances AI with Ask iManage & Insight+ updates

iManage has unveiled enhancements to its AI strategy, including updates to Ask iManage and Insight+, aimed at boosting efficiency for users globally.

By Shannon Williams • 3 min read • Fri, 28th Mar 2025
Fastly updates bot management to reduce CAPTCHA reliance
Customer Experience

Fastly updates bot management to reduce CAPTCHA reliance

Fastly has unveiled enhancements to its Bot Management service, reducing CAPTCHA dependency while bolstering security and user experience across its platform.

By Melania Watson • 3 min read • Wed, 26th Mar 2025
Qualtrics unveils AI tools to boost customer experiences
Data Analytics

Qualtrics unveils AI tools to boost customer experiences

Qualtrics has unveiled AI-driven updates to its XM for Customer Experience suite, promising businesses enhanced insights and tools to forge stronger customer connections.

By Melania Watson • 3 min read • Thu, 20th Mar 2025
Forrester: Agentic AI poised to revolutionise enterprise operations
Digital Transformation

Forrester: Agentic AI poised to revolutionise enterprise operations

Forrester's latest report reveals that agentic AI is revolutionising businesses, offering unmatched efficiency and innovation for early adopters.

By Sean Mitchell • 3 min read • Wed, 19th Mar 2025
Unified commerce benchmark reveals retail success factors
Customer Experience

Unified commerce benchmark reveals retail success factors

The 2025 Unified Commerce Benchmark reveals that only 5% of evaluated retailers excel in omnichannel strategies, with leaders enjoying lower costs and higher customer satisfaction.

By Sean Mitchell • 3 min read • Wed, 19th Mar 2025

Stories from Other Regions

Customer engagement stories

Informatica names Krish Vitaldevara as Chief Product Officer
Customer Experience

Informatica names Krish Vitaldevara as Chief Product Officer

Informatica has appointed Krish Vitaldevara as Executive Vice President and Chief Product Officer, aiming to enhance AI-driven data management solutions.

By Melvin Hipolito • 2 min read • Tue, 1st Apr 2025
Pipeline360 appoints McCarthy as Senior Director in APAC
Security Information and Event Management

Pipeline360 appoints McCarthy as Senior Director in APAC

Pipeline360 has appointed Joseph McCarthy as Senior Account Director for the APAC region, aiming to bolster its B2B marketing services amid rapid regional growth.

By Kaleah Salmon • 2 min read • Mon, 31st Mar 2025
Pure Storage aids THG Ingenuity in AI & sustainability
Storage

Pure Storage aids THG Ingenuity in AI & sustainability

Pure Storage has partnered with THG Ingenuity to enhance AI capabilities and sustainability, cutting data centre power use by 80% while supporting global growth.

By Catherine Knowles • 3 min read • Fri, 28th Mar 2025
UK consumers prioritise value over brand loyalty: study
Customer Experience

UK consumers prioritise value over brand loyalty: study

A recent study reveals 57% of UK shoppers now prioritise quality and value over brand loyalty, prompting marketers to rethink engagement strategies.

By Melania Watson • 3 min read • Wed, 26th Mar 2025
Interactive appoints Broadbent as SA Sales Lead
Customer Experience

Interactive appoints Broadbent as SA Sales Lead

Darren Broadbent has been appointed Sales Lead for South Australia at Interactive, aiming to drive growth and enhance customer success in the region.

By Melvin Hipolito • 2 min read • Tue, 25th Mar 2025
Google's AI push prompts Aussie firms to boost visibility
Customer Experience

Google's AI push prompts Aussie firms to boost visibility

Google's AI advancements are reshaping how Australian small businesses must optimise their online presence to stay competitive and ensure visibility.

By Sean Mitchell • 4 min read • Tue, 25th Mar 2025
Unlock the power of information to innovate enterprise experiences
Digital Transformation

Unlock the power of information to innovate enterprise experiences

In an era where effective data management is vital, businesses must harness best-of-breed solutions to enhance decision-making and customer experiences.

By John Harding • 3 min read • Thu, 20th Mar 2025
Sinch wins Adobe partner award for third consecutive year
Customer Experience

Sinch wins Adobe partner award for third consecutive year

Sinch has been awarded the Adobe Digital Experience Unified Customer Experience Technology Partner of the Year for 2025, its third consecutive win in this category.

By Sean Mitchell • 3 min read • Wed, 19th Mar 2025